I was looking at my website recently, only to realize it was outdated and it needed a lot of work.
I looked at the crude web design I had created for my HVAC company, and I cringed.
I could understand why I had received no traffic, or why no one hadn’t taken it seriously. It was fraught with typographical errors and I had no mention of what my HVAC company could do for our customers. I wished I had hired a web design company to do my website, instead of trying to do it myself. I had used a company that hosted to do my website, and I paid them extra money to help me with the design, but they only helped. Being the HVAC company owner, I was the person who was responsible for how my website appeared to the public. I was also responsible for the amount of search engine optimization I put into the website. There was no way anyone was even going to find my website unless I gave them the website address and led them there. I knew I didn’t have enough followers for this to make any difference. I now know what search engine optimization is, but I am no longer creating my own website either. I hired a professional web design company to create it. I am pleased with the web design they are showing me. I am thrilled with the SEO that is being put into the web design, without it looking like it was something that had just been planted. I am looking forward to seeing the difference this new web design will make for my HVAC company.