When I started my AC business, I honestly didn’t think about online advertising at all.
The world wide web was still pretty new as well as all the people was trying to figure out how to navigate online advertising.
I used a cool website tool that allows you to create a website from scratch. I did the best I could with all of the resources that I had at my disposal. I decided to try using pay-per-click advertising when I first began to advertise my heating as well as AC business. I put $250 in my PPC advertising account. I entirely know that the $250 account would last the entire week! Unfortunately, I didn’t understand the first thing about pay-per-click advertising as well as I ran through that budget in the first couple of mornings. When I acquired the email from the pay per click advertising website, I thought it might have been a mistake. I had spent $200 in pay-per-click advertising as well as I had not acquired 1 single sale or even a PC call. I was discouraged greatly after that happened as well as I didn’t want to burn any more money. My brother told myself and others to find an online advertising supplier who specializes in search engine optimization as well as pay per click advertising. This search proved to be difficult; Eventually I found a supplier that could help with the job that I wanted. These mornings I have a website as well as advertising manager that handles everything about the heating as well as a/c business. The young guy was friends with my kids in high college. He is such a whiz with PCs as well as everything online.